Fertility Lens is an iPhone app for women trying to conceive, pregnant, or planning ahead.
What it does
- Barcode scanning — point at any consumer product. We look it up in three public ingredient databases (Open Food Facts, Open Beauty Facts, Open Products Facts) and surface every flagged ingredient with a concern level and a one-line summary of why.
- Label scanning — for products not in any database, scan the ingredient list directly with the camera. Apple’s on-device Vision OCR reads the label; nothing leaves your phone.
- A curated 100+ ingredient database — phthalates, parabens, bisphenols, PFAS, heavy metals, pregnancy-specific concerns (retinyl palmitate, hydroquinone, salicylic acid), and dozens more. Each entry cites primary regulatory or peer-reviewed sources (Endocrine Society, NIEHS, EU REACH/SCCS, IARC, FDA, EPA).
- Tailored to where you are — tell the app whether you’re trying to conceive, pregnant, or planning ahead; Fertility Lens+ subscribers get results re-ranked so the most-relevant flags surface first.
What we believe
Fertility-related anxiety is real, and the internet is full of fear-driven content that doesn’t cite anything. Fertility Lens shows you the actual evidence and lets you decide. We do not sell your attention to brands. We do not run affiliate links. We do not collect your data. Our only revenue is the optional subscription — described below.
Free vs Fertility Lens+
Free, with no time limit:
- Unlimited barcode and live label scanning
- Full ingredient flagging with concern level + one source per ingredient
- 30 days of scan history
- Manual ingredient entry
- “Search the web” handoff for products we couldn’t find
Fertility Lens+ ($4.99/mo or $29.99/yr, 7-day free trial on annual):
- Personalized ranking based on your stage (TTC, pregnant, planning)
- Photo library scanning — pick any saved label photo
- Full research citations for every flagged ingredient
- Unlimited scan history
- Family Sharing — your partner is included at no extra cost
Subscriptions auto-renew unless cancelled at least 24 hours before the end of the period. Manage your subscription in iOS Settings.
Privacy
We can’t lose your data because we don’t have it. Everything — scan history, your life-stage selection, your subscription status — is stored on your phone, never transmitted to us, never sold, never shared. The only network calls the app makes are anonymous barcode lookups against the public Open Food / Beauty / Products Facts APIs, and the In-App Purchase flow handled by Apple. Read the full Privacy Policy.
Important
Fertility Lens is an educational reference. It is not medical advice, diagnosis, or treatment. The science of endocrine disruption is active and evolving — concern levels in this app reflect current weight of evidence and may change. If you are trying to conceive, pregnant, or have any health concerns, please consult a qualified healthcare provider. Don’t change a treatment, medication, or diet based solely on what this app shows.
Support
Questions, bug reports, or ingredients you think we should flag — Support page or contact@fertility-lens.com.